Conduct a comparative analysis of three products within one category (you must select two manufacturer brands and one private-label brand). Complete each task in the order presented below. This is an individual assignment. In under 1000 words, prepare a...
First, describe your idea (HIBISCUS as a CONSUMER product) in enough detail that we can understand it. This might be easy ( for example make and sell coffee cups made from fur.”), but other will require a better description. And even the fur coffee...
Discuss your reaction to the following situation: Scenario: You are advertising an event for your small business using social media. Part A: Discuss some linguistic strategies you will use in your social media posts. Part B: There is someone who begins to “troll...
In each of the following situations, identify the fundamental source of the marketing problem or opportunity, a decision problem arising from the marketing problem or opportunity, and a possible research problem. a. Cool Pool Supply is a manufacturer of...
Identify and describe in detail the fundamental source of the marketing problem or opportunity, decision problems arising from the marketing problem or opportunity, and possible research problems for each of the three scenarios (a, b, and c) under...
Utilize strong analytical skills and tools to formulate an effective Bootstrap Marketing Plan on which a small business can build a competitive edge in the marketplace.