Innovation

Complete an essay of 4,000 words which demonstrates understanding of the academic study of innovation and its importance to the business world, refer to your tutorials for exact instructions. In your answer please ensure that your essay has a strong academic foundation including theory, empirical evidence and references. If you use material from case studies or company websites remember that these need to be properly quoted and referenced just like all other materials. Essay (4000 words inclu References 8) Theoretical concepts Academic — INTRODUCTION (400) What it is about'? Why you're writing about it, What i am going to do, Literature (Theory, definition, setation) [introduce subject, names of tools and concepts) provide definition of theory on is theoretic I Level. combine theory to discussion (case :14 tn., • • c . t, , .. t, . History (Story of innovation Discussion (reltionship on case and theor .......... Thoery innovation 4 one union 5%-20%) most important findings, Harvard eterencin [Staying on topic] [30% correct literature') [3 writing about) f 10% Clarity of structure • 11100-.44=&4 • How tchanges the market (Technologic L •itl,114i.;• impacts on socie 1 Sm3/4th:, Davic (Exploring Innovation 2nd Edition) Mcc row kill Higher Education, London 2010, .44•34 ar,c • •