Management studies
Write an essay no less than 2,000 words with a minimum of 10 references (APA referencing and in-text citation) about a Singapore company.
1) An introduction.
2) Describe the company, the history, what kind of business it is, the revenue & profit of the business, the targeted customers, what awards it have, what market is it in (e.g the company has operation in xxx country), and their key stakeholder of the company. (Recommended 200 words)
3) Provide a PESTEL and SWOT analysis of the company, including all of the factors and describe each factor and how the company is affected by each factor. (Include tables and 2-3 points each) (Recommended 600 words)
4) Undertake a Porter's Five Forces analysis of the company's competitive environment. Include all five forces and describe the forces and how the company's market environment is affected by each force. (Include tables and 2-3 points each)(Recommended 600 words)
5) Give a minimum of four strategic recommendation you believe the company could enact to avoid problems uncovered from Porter's or PESTEL analysis. (Recommended 400 words)
6) Provided a general conclusion of the current state of the company and its operating environment. (Recommended 200 words)

