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Porcini’s Pronto

Porcini’s Pronto Table of figure Acknowledgement Executive summary Chapter One: Introduction(1,200-1,400 words) • Introduction • Background of the study • Research problems o Marketing o Strategic management o International business o Human resources management • Research questions o Marketing: 4questions o Strategic management: 3 questions o International business: 3 questions o Human resources management: 2 questions • Research aims and objectives o Aims of the study: Marketing; Strategic Management; International Business; Human Resources Management o Objectives of the study: Marketing; Strategic Management; International Business; Human Resources Management Chapter two: Description of the situation(600-800 words) • Description of the market • Market size and growth • Description of existing competition Chapter three: Problem statement and plan of analysis(1,800-2,000 words) • Problem statement • Marketing o Problem one: ? ? Model: ? o Problem two: ? ? Model: ? o Problem three: ? ? Model: ? o Problem four: ? ? Model: ? • Strategic management o Problem one: ? ? Model: ? o Problem two: ? ? Model: ? o Problem three: ? ? Model: ? • International Business o Problem one: ? ? Model: ? o Problem two: ? ? Model: ? o Problem three: ? ? Model: ? • Human Resources Management o Problem one: ? ? Model: ? o Problem two: ? ? Model: ? • Plan of analysis • Research methodology o Research philosophy o Research approach o Research choice ? Multiple method o Secondary data collection ? Type of secondary data ? Ethics ? Reliability ? Validity • Threats of validity Give a source for each model used. Use model one model for one problem: Use a model among the list given (next page). Explain the model, how will it be use to solve the problem, why this model for this problem. Critical review: 4 authors? 2 positives-2 negatives Give reference as soon as you use it (references can also come from the text) Model list to solve the problem

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