role of a consulting team working for an independent bottler with a fixed-contract with Coca-Cola.

role of a consulting team working for an independent bottler with a fixed-contract with Coca-Cola. Order Description analysis the case to assume the role of a consulting team working for an independent bottler with a fixed-contract with Coca-Cola. Conduct an issue analysis for your company to identify the core issue and sub-issues to overcome in order to survive in this industry. In your analysis, you should address the following points: - How do the economics of bottlers differ from concentrated producers? - What was the logic of the franchise system? Why, for example, did Coca-Cola use exclusive (vs. non-exclusive) franchise agreements in the past? - What are the barriers to entry for the bottling industry?