The reason why Borders failed

The reason why Borders failed Order Description Analyse the company "Borders", explain why Borders failed/collapsed (the three reasons have given below). Draw a diagram to show which market competition Borders was in (Monopolistic competition?) - impact of online bookshop (eg. cheaper, free delivery, price strategy etc.). - impact of electronic media (nowadays people prefer ebook, for example e-readers "Nook" developed by B&N company, they create the opportunities but borders don't). - changes in consumer taste. the third reason changes in consumer taste can be changed by writer if have better idea, but has to link with economic problem.